
Tornator is a leading European company specialised in sustainable forest management. Tekir organized a crisis communication simulation exercise for Tornator’s management and experts in January 2025.
Planning the crisis communication simulation in collaboration with the client
Leading and executing the simulation day
Content creation and preparation of a realistic simulation scenario
Project management
A similar exercise had last been conducted a few years earlier, and the company recognized the need to refresh and reinforce the lessons learned.
The exercise began with an introduction led by Tekir, using examples to illustrate how communication can either resolve or escalate a crisis situation. After the briefing, the actual simulation phase started. Participants were presented with a tailored crisis scenario that the group worked to resolve. The exercise included media and stakeholder inquiries, media interviews, and articles drafted based on those interviews.
The simulation was highly successful, and throughout the day, clear strengths as well as areas for improvement in leadership and communication processes were identified.
Tuija Luukkanen
Corporate Responsibility Manager
Tornator
Principal Consultant, Crisis and Demanding Situations
+358 50 590 3675
[email protected]